Tuesday, August 5, 2008

Hunting For A Business Hotel

Introduction

The number of business travelers hopping from city to city has been alarmingly rising in the recent past, so much so that almost all of us have become familiar with business travelers ruing about living out of suitcases. The growing demands of businesses the world over have made it all the more important for a business traveler to put their feet up at a good hotel, where he can eat well, have a good nights sleep and work in comfort, to be ready for that business deal in the morning afresh.

Zeroing upon a hotel

Though most hotels will not agree, they predominantly can cater well to a particular class of travelers. Hotels that are meant for leisure travelers or party hotels are a complete no-no. Business visitors need to have an eye for such hotels and steer clear of them. With an increasing shortage of rooms in the lodging and hospitality industry, a beforehand and thorough research on the hospitality scene in the city of visit will take you a long way in boiling down to a few options. Also enquire of friends who have visited the place earlier and their experiences of a stay at a particular hotel. Once this has been done, consider calling up the front desk of these hotels instead of the toll free customer care numbers to find out if the hotel has some of the following features, which are expected of a good business hotel.

Internet access

On a business trip, there is a need to stay connected to the work back home, which requires internet connectivity. Check if the hotel provides a wired or a wireless internet service, is it restricted only to the guest lounge area or is also made available inside the room. Find out if there is help at hand in the form of in-house technical support in case problems arise. If the internet connection is wireless, how good is the signal reception in different parts of the hotel? Some hotels offer the computers in their business centers or high speed access within the room. Ask if there are any charges for the use of internet.

Quick and efficient customer service

Service based industries are known to treat customers like kings. While an efficient customer service is essential for any hotel for that matter, to survive, this efficient service also needs to be speedy in case of business hotels. A quick redressal of any customer requirement allows travelers to focus on their purpose of visit business. A dexterous yet friendly staff is the key to an efficient and fast service.

Business centre

Find out if the hotel has its own business center and what facilities does it provide? Is there an opening and closing time for the center? Does it have equipment such as a fax machine, PCs etc.?

Location

Location is probably the most important factor for a business hotel. A hotel located in the citys business district or near the airport will pull the maximum crowd. These hotels make up on the convenience front what they lack on the scenic views from rooms front. If you cannot get a room in a business hotel near airport, look out for hotels that are close to public hotspots or commercial centers. This will be of tremendous help when the access inside the hotel goes for a toss for any reason whatsoever.

Transportation issues

A good business hotel understands the need of its clients to reach major business destinations within the city on time, and without much bother. Hotels offer transportation shuttles to business areas in the city or alternatively help customers in securing taxis or private cabs

In-room safes

Find out if there are in-room safes made available to business travelers. This will relieve you of safety issues, if any, during your stay. If at all there is access to in room safes, check if they can accommodate a laptop.

Flat screen TVs

Apart from just providing entertainment, flat screen TVs have connections for a laptop, MP3 player, portable DVD player and the like. With the help of a few cables, a laptop can be connected to the TV to view business presentations, watch movies or play music through TV speakers.

Specially designed rooms for business visitors

Many hotels have started embracing the concept of specially designed rooms for business guests. These rooms have a dedicated work area or there are also suites that are rooms wit guest quarters.

Wrap-up

All the above features distinguish a business hotel from leisure ones. Be guaranteed of a comfortable stay at any hotel that adheres to these features. Choosing a hotel on this basis will certainly enhance your business manifold.

Venugopal Naidu is the business development head at Ista Hotel in Bangalore, India.

Associated with Ista for the past five years, he has been active in projecting the hotel as a luxury five star hotel in Bangalore.

Catalyzing the growing popularity of Ista, Naidu foresees a major fillip in the customer base of luxury business accommodation worldwide

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Apparel And Equipment In Sports, Fitness And Recreation

These days there are many big brands that cater to sports, fitness and recreation enthusiasts. Nike catapulted to number one when they hired basketball legend Michael Jordan to endorse for them because at the height of that advertising campaign everyone indeed wanted to be like Mike. They continued their reign and reinforced their being number one when they chose golfs amazing newest star then Tiger Woods as another endorser.

Adidas is also another leading brand whose latest campaign celebrate originality showcased their collaborations some of the best designers in the world. These brands not only battle in coming up with innovative products, getting the more popular image model or launching award winning advertising campaigns but they even have their presence felt in the movie industry.

In 2000, the movie What Women Want starring Mel Gibson and Helen Hunt was a big hit. The story is about an advertising executive who one day woke up being able to read womens minds. True, the actors and the plot make for a good movie but Nike gained so much from this movie.

There is no better way to present a new way of thinking in terms of womens shoes that are great in all areas- sports, fitness and recreation. The movie explained the whole process that Nike had to go through to come up with one product. Just in case you are wondering, the Nike ad representatives in the movie were not actors they were really from Nike and that now Nike has an entire line for women simply called Nike Women.

Adidas, on the other hand, had Goal. Goal is the success story of this small town boy who made it big in the soccerlandia. While more subtle than Nike, the movie stressed that Adidas is number one in football. Nike can claim their throne in the world of basketball but soccer or football will always have Adidas as its number one shoes.

Sports equipments are more easygoing on their Ads, not much brouhaha, it is simply all about the quality of the equipment. Players sporting them are almost usually number one in their fields but they are not required to be as marketable as their apparel endorsers counterpart. The point being the best players in their respective fields uses us so if you decide to use as then you can end up number one as well. They are more scientific in their approach owing to details more than just the overall impact.

Low Jeremy maintains http://Sports-Apparel.ArticlesForReprint.com. This content is provided by Low Jeremy. It may be used only in its entirety with all links included.

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